Now that we’ve thoroughly established the social marketing definition, let’s take a look at 4 essential elements for any marketing campaign—the “4 Ps”—and see how they work within the social marketing sphere. These “Ps” are product, price, place, and promotion, and they’re also known as the “marketing mix.” You’ll need to define these factors before you design your social marketing campaign, and keep them central when you design.

Practice driving targeted traffic to your website. Use all of the methods you have learned to try to increase traffic to your website. You'll want to try to bring on a specific type of traffic that is marketable to CPA networks. This type of traffic, that you can turn into leads for your advertisers, is called "targeted traffic." It involves targeting a certain need or type of person and offering what they need or or are looking for.[5] You will not be able to gather leads if you don't know how to bring specific people to your website.


Instagram is another well know the picture and video sharing website with 1 Billion active users. Instagram is another best way to promote CPA Offers and products. All you have to do is create a new Instagram account with your offer name. If you are promoting “CLA Oil,” then you should create an account, “BUY CLA OIL.” Then drop your Offer link in the description. In this way, you will get a targeted audience, and you can promote your offer link easily.

Within your channel itself, you can also organize videos into playlists, making it easy for your audience to search within your content. As a social platform, viewers can engage with your videos by liking and commenting on them, providing you another chance to interact with your audience. YouTube also offers a variety of advertising options for more sophisticated targeting.


Online videos are an essential part for any business's content marketing because of its popularity across all age groups. Video is also widely shared on social media and via messaging apps, increasing the reach of your business information. Most importantly, video marketing is proven to improve leads and sales. Types of video you can create include explainer videos, branded videos, animated videos, and more. Video content marketing can be a challenge, but with the expert help of a video content marketer you can achieve the business benefits you want.

On the surface, the how of video marketing is pretty simple: Your brand creates videos that, in some way or another, promote your company, drive sales, raise awareness of your products or services, or engage your customers. In practice, it’s a little more complicated. Like many of your marketing efforts, video marketing is data driven, so you’ll want to monitor various metrics and track customer engagement.


Bottom line, overall strategy and data should drive your video marketing strategy. First, plan a solid strategy to develop video(s) for each level of your sales funnel. Outline the content and goals of each individual video. Determine what metrics will best determine a video’s success. Then, test. Analyze. Tweak your videos (and their deployment), when necessary. Work to make them more effective. And whatever you do, do do video; in 2017 and beyond, it’s the cornerstone of your brand’s marketing efforts.
Social marketing has the primary goal of achieving "social good". Traditional commercial marketing aims are primarily financial, though they can have positive social effects as well. In the context of public health, social marketing would promote general health, raise awareness and induce changes in behaviour. Social marketing has been a large industry for some time now and was originally done with newspapers and billboards, but similar to commercial marketing has adapted to the modern world. The most common use of social marketing in today's society is through social media.[1].[2] However, to see social marketing as only the use of standard commercial marketing practices to achieve non-commercial goals is an oversimplified view.
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